Content Management, Writing, Editing, Producing
Content Management, Writing, Editing, Producing
I can manage a team of dozens of contributors, or edit and publish the work of a handful. Deadlines and goals are met under my watch, with a style guide; a content calendar; a good CMS; an easy onboarding system; a solid SEO strategy; clear expectations; and an effective way for everyone to communicate.
Writing is my top skill, and I've leveraged that ability to create spec spots for radio; brochures and ad campaigns; scripts for TV and YouTube; feature articles for print; hundreds of short-form digital articles; regular content for an airline magazine; and even a self-published book, available in Barnes & Noble.
Editorial Calendars are the foundation of good content publishing. I've planned content for an international travel website; two large B2C websites; a luxury lifestyle blog; and several small firms. Throughout my career, I've used a variety of CMS platforms to plan and publish a variety of content.
Copyright © 2022 Libby McMillan - All Rights Reserved.
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